Senior Marketing Executive building brands that move markets, and teams that make it happen.
Global Marketing Executive. Former CBC & CTV journalist. Brand strategist. Author. Peruvian-Canadian. Based in Toronto.
From newsrooms to boardrooms, I’ve spent nearly two decades turning complex ideas into stories that connect, and leading the teams and strategies that make them reach.
Ivy is truly one of the best of the best. She has the creativity to take an idea and build it into a compelling story that truly moves people. She has the strategic skills to create a communications platform from digital to traditional media, and the work ethic and management skills to make good things happen. Her work on the Immunotherapy platform at PMCF is an extraordinary case study in how to take an idea and build a brand which moves a community of supporters. Ivy is a true star! My highest recommendation!
Paul Alofs — Former CEO, The Princess Margaret Cancer Foundation & Marketing Hall of Legends
Critical Connections Podcast
In-depth conversations with broadcasting pioneers, public safety leaders, and the technology experts who make critical connectivity possible when it matters most.
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Strategic storytelling that connects.
© 2014 Ivy Cuervo · cuervomedia.ca